Navigaytour is a one-of-a-kind publication that can reach business travelers, convention delegates, leisure visitors and local residents in a specific destination and across the country.

For more information about advertising opportunities in Navigaytour, contact Ali Swiatkowski at 215-977-9900 ext. 12 or email swiatkowski@altus-group.com

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Why the Gay Market is Important?

• 98% of target took at least one overnight trip in the last 12 months

• 75% of target stated that a government tourist office's direct marketing influenced their decision as a tourist

• 38% indicated government tourism marketing affected the amount they spent and/or length of stay

• 72% spent eight or more nights in a hotel last year

• $79,000 is approximate median income of target

• $55 billion is approximate annual spending by gay and lesbian travelers

*Research by Community Marketing Sept 2006


The Navigaytour. Print and online, it's the premier resource for the gay traveler

•Educate and excite prospective gay travelers about your city with content-rich, gay-generated editorial

•Celebrate the most exciting aspects of your region with vibrant, brought-to-life photography

•Encourage gay travelers that they are not only welcome-but enthusiastically invited-to experience all that your region has to offer

•Empower your area's business owners to advertise to the gay traveler; with targeted messaging and offers

•Enrich your community's non-profit efforts by connecting travelers with important events